Revolutionizing Baked Goods & Confections

Elevating the taste, health, and sustainability of world’s most loved products.

Hello,

I’M ELENA MCMAHON

As a trained pastry chef and culinary innovator, I bring a unique perspective to the world of food and ingredients. I use my expertise to explore the full potential of emerging ingredients and applications. By blending my culinary skills with my passion for innovation, I help companies create recipes that are healthier, more nutritionally dense, and more sustainable, all while maintaining the taste and experience that customers have come to expect.

My Vision

Empowering Better Choices with Sensory Delight

Uniting sustainability, nutrition, and culinary excellence to bring consumers the best of all worlds in every bite.

My Vision

Empowering Better Choices with Sensory Delight

Uniting sustainability, nutrition, and culinary excellence to bring consumers the best of all worlds in every bite.

What I Believe

Sustainability First: Nourishing the Planet, One Bite at a Time

At Flour and Nib, we believe that sustainability is an absolute must. From upcycling ingredients to using the products of regenerative agriculture practices, we work to bring a more sustainable future to the food industry.

Better Nutrition for All: A Key Consumer Demand

Consumers are demanding more nutrition in the products they choose.. That’s why we are dedicated to creating food products that are not only packed with nutrition but also delicious. Join us as we strive to make healthier choices accessible to all.

The Power of Culinary Expertise: Crafting the Ultimate Consumer Experience

Food science is important, but it’s only half the story. At Flour and Nib, we believe in the crucial role of culinary expertise in bridging the gap between food science and the end-user experience. My expertise as a pastry chef and culinary consultant ensures that your products not only meet your food science goals but also deliver a memorable and delicious experience for your customers.

Taste Matters: Indulgence Meets Innovation

Ultimately, taste is the key driver of consumer acceptance. Our passion for innovation is matched only by our love for creating indulgent and comforting baked goods and confections. Let us show you how to have your cake and eat it too, with healthier and more sustainable ingredients that never compromise on taste.

Taste Matters: Indulgence Meets Innovation

Ultimately, taste is the key driver of consumer acceptance. Our passion for innovation is matched only by our love for creating indulgent and comforting baked goods and confections. Let us show you how to have your cake and eat it too, with healthier and more sustainable ingredients that never compromise on taste.

The Power of Culinary Expertise: Crafting the Ultimate Consumer Experience

Food science is important, but it’s only half the story. At Flour and Nib, we believe in the crucial role of culinary expertise in bridging the gap between food science and the end-user experience. My expertise as a pastry chef and culinary consultant ensures that your products not only meet your food science goals but also deliver a memorable and delicious experience for your customers.

Past projects

We updated classic pastry crust with protein- and fiber- high lupin flour.

We improved and reduced the sugar content of sorbet with upcycled cacao pulp fiber.

We developed a protein rich and delicious sandwich bread enriched with sacha inchi flour

Discover How Flour and Nib Can Elevate Your Food Products

Reach Out To Us

Contact

Call: (235)-135-6213

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